Smart Campaigns

Targeted text campaigns that book the visit.

Reach lapsing clients, no-shows or any group of patients you can find in your PIMS. Oliver texts them, and the AI books the visit right in the conversation.

Request a demo

Hi Sarah! We don't see a dental cleaning on file for Max yet. Want me to find a time?

Yes! Mornings are best.

Tuesday at 8:30 AM is open with Dr. Patel. Want it?

Perfect

Appointment booked by Oliver

28%

of clients texted back

Oliver outreach campaigns

55%

of bookings made by the AI, right in the text

No front desk needed

$2,950

in visits for every 1,000 clients texted

Across Oliver clinics

Pick your audience

Three ways to target a campaign

Start with a ready-made campaign, or build one around any group of patients you want to see more of.

By reminder code

Text patients with a reminder code you pick, like overdue dentals or rabies. Or flip it and reach patients without one, like every dog with no dental on record.

Lapsing clients

Check in with clients who haven't been in for a while, before they drift away. Runs on its own every week, so nobody slips through the cracks.

New

No-show follow-up

Texts clients the morning after a missed appointment so they can rebook. Pick which appointment types it covers.

Needs payment data from your PIMS.

How it works

Set it up once. Oliver handles every conversation.

Pick who to reach

Lapsing clients, no-shows, or patients with or without the reminder codes you choose. Run it once or keep it running.

Write the message once

One template for the whole campaign. Oliver fills in each client's name, their pet's name and the service, and shows you a preview.

Check and launch

See exactly who it will text before anything goes out. Then the AI answers every reply and books the visit.

Built-in guardrails

Every campaign checks who to skip before it sends.

Your clients hear from you when it's useful, not every time a list runs.

Just seen or already booked?Clients seen in the last 14 days or with an upcoming appointment are skipped.
Texted by another campaign?Anyone a campaign reached in the last 30 days waits their turn.
Want to opt out?Every first text includes an easy way to stop, and Oliver honors it.

Seen in the last 14 days?No · continue

Upcoming appointment?No · continue

Texted by a campaign in 30 days?No · continue

Opted out?No · continue

Matches your audience?Yes · continue

Inside your clinic's hours?Yes · continue

Send textSend ✓

The AI does the work

Your front desk doesn't chase anyone.

Clients reply in their own words. Oliver's AI answers, offers open times and books the visit, day or night.

55%

Booked in the conversation

Over half of bookings happen right in the text. Most within ten minutes of the client's first reply.

99.7%

Answered within a minute

Nights and weekends included, so after-hours replies don't sit until morning.

0.5%

Handed to staff

When a conversation needs a person, it lands in your Oliver inbox. That's rare.

1 in 30

Clients flag an out-of-date record

When a client says a pet has passed or they've moved, Oliver stops texting them and creates a task to fix the record.

From the clinics using it

What a booked text looks like

$567 visit

Overdue annual exam

The client asked for a specific doctor. The AI booked Monday's 9 AM slot right in the text thread, and the pet came in.

$336 visit

Answered after hours

A client replied about their cat's overdue exam after the clinic had closed. The AI answered within minutes and booked a wellness exam.

$256 visit

Exam plus vaccines

The AI offered afternoon times, and the client booked a wellness visit with vaccines without picking up the phone.

Real Smart Campaigns conversations started in September 2026. Client, pet and clinic names left out.

Common questions

Things practices ask before turning it on

Who can we target?

Lapsing clients, no-shows, or any patients with or without the reminder codes you pick. For example, every pet overdue for rabies, or every dog with no dental on record.

Do we have to send each text ourselves?

No. You write one message for the whole campaign. Oliver personalizes it for every client, sends it during your clinic hours and the AI handles the replies.

What if a client replies at 10 PM?

The AI answers right away, nights and weekends included, and can book the appointment before your team is back in the morning.

What happens when the AI can't help?

It hands the conversation to your team in the Oliver inbox, so nothing gets lost.

Can we run more than one campaign at a time?

Yes. Oliver makes sure a client only hears from one campaign in a 30-day window, so running several won't flood anyone.

Will our clients feel spammed?

Campaigns skip clients who were just seen, already booked or recently texted by another campaign, and every first text has an opt-out.

Who should hear from your clinic this month?

We'll pull the numbers from your PIMS, then build your first Smart Campaign with you.

See it with your clinic's numbers